New Kind of

Fan Experience.

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We create and deliver in-person strategies to

engage with your fans

Audience Insights
Marketing
Activations
Start your journey
Creative Design
Consulting

What is FANWRKS?

FANWRKS is a full service fan engagement agency specializing in turn key, touring activations that connect brands with fans in meaningful, measurable ways. Based in Nashville, Tennessee, we bring live events to life through immersive, interactive fan zones designed to engage audiences and deliver real time insights. From music festivals and sporting events to nationwide brand tours, we create experiences that not only entertain but also inform future marketing strategy through powerful data capture.

We approach each project as a true partner, bringing a collaborative spirit and a diverse skill set to every engagement. The team’s hands on approach and dedication to excellence have earned the trust of clients across industries. As demand for experiential marketing continues to grow, we remain focused on what we do best:

Building fan first experiences that travel well, deliver value, and making every moment count.

People gathered around a table with various objects including a animal skull with horns, a volleyball, glasses, and camera equipment, in an outdoor park setting, with many people seated in the background.
A woman with long red hair wearing a floral jacket and a man with glasses and a beard wearing a white shirt are standing and smiling inside a dimly lit room. The woman is holding a small item, and there is a decorated guitar and a colorful toy or machine on the table between them. Behind the woman, a poster, a window, and some artwork are visible.
Table with a prize wheel, a guitar with stickers, a cooler box, and T-shirts hanging on a black wall behind. Sign for fan check-in with QR code on the table.
A man and woman are standing at a table under a blue canopy with a neon sign that reads 'Good Vibes Only.' The man is holding a sand mold, and the woman is holding a small item or card. The table has a QR code sign, a vintage telephone, a basket, and a sign that says 'Walk on the sea.' The background features green grass, trees, and a paved path.

Activations

Games. Prizes. Hospitality. Crafting unforgettable fan engagement areas that are designed to captivate and connect.

All tailored to fit your brand and audience.

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Audience Insights

Through every activation and fan zone, we capture real time data on who your fans are, where they’re from, and how they interact. Our reporting goes beyond surface level metrics. We uncover behavior patterns, emotional triggers, and location-based trends that help teams make smarter marketing decisions.

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Find your fans

Marketing

Our marketing approach blends guerilla tactics, digital strategy, and on-site engagement to amplify reach before, during, and after every show. Every campaign is built to convert real world energy into measurable marketing results.

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Own your market

Creative Design

Building immersive set designs designed to encapsulate fans from all walks of life.

No matter the size, our creative design team specializes in creating areas that ar larger than life

Get Creative
Stylized black and white icon of a person with a large head and a bent arm, suggesting a thinking or thinking-related pose, with no background details.
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Consulting

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Helping artists, brands, and teams bridge the gap between creativity and strategy. We guide clients through building stronger fan experiences, optimizing event engagement, and transforming live engagement into measurable marketing impact. From campaign planning to on site execution, we deliver clear, actionable insights that turn great ideas into results.

HOW

CAN

WE

HELP?

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