FANWRKS

A Touring Fan Activations Agency.

Enhancing experiences.  One fan at a time.

What We Do.

  • Understanding fans is at the heart of what we do. We work hand-in-hand with artists and their teams to craft seamless strategies for engaging General Admission fans, ensuring every interaction feels meaningful and memorable.

    We believe every concert should be connected, and what better way to connect general admission fans than through curated fan activations?

    FANWRKS is the ultimate curated street team at your live events. From venue scavenger hunts, to corn hole and trivia, along with experiences tailored to artists needs and their brand, we go all in.

  • We provide memorable, personalized experiences for music fans through our fan activations. Working with popular artists, we emphasize meaningful interactions, especially for general admission ticket holders.

    From pre-concert requests to surprise merchandise giveaways and ticket upgrades, to post-show ‘thank you’ cards and phone calls, we ensure each moment is special.

    Our goal is to improve the concert experience and create lifelong fans.

  • “To sell a million records, you need to shake a million hands” -unknown

    Here at FANWRKS, we know that every tour, every brand, and every fanbase is different.

    FANWRKS works directly with artists and their team to develop a tailored, cohesive strategy to effectively interact and connect with fans.

About Us

Entertainment. Connection. Personalization.

At FANWRKS, we believe the magic of live music goes beyond the performance. It's about moments—those unforgettable connections between artists and fans that leave lifelong impressions.

We’re here to bridge the gap between artist and general admission fans, creating personalized, in person experiences that make every show feel extraordinary. From interactive pre-show engagement to hand picked surprises and games, we’re redefining what it means to be part of the crowd.

Whether you're an artist looking to connect deeper, a sponsor ready to amplify the magic, or a fan with a unique idea—welcome.

This is where music meets memory.

We are FANWRKS, a touring fan activations agency.

For Artists

At the heart of every unforgettable live show is a strong connection between the artist’s brand and their fans.

We’re here to deepen that connection, turning general admission into extraordinary moments that transform casual attendees into lifelong supporters.

By collaborating directly with you and your team, we will develop a personalized strategy to help build a bond that goes beyond the music. FANWRKS is the ultimate extension of you and your team to directly connect and impact your general admission fanbase.

For established artists, we solidify fan loyalty; for emerging artists, we create lifelong relationships that grow with their career—all at zero cost.*

Your fans deserve more than just a ticket.

They deserve to be connected.

For Sponsors

Sponsors Are the Driving Force Behind Our Success

At FANWRKS, we specialize in creating unforgettable connections between fans, artists, and sponsors. By partnering with us, your brand has the opportunity to engage directly with thousands of passionate fans in an immersive live-show setting.

Why settle for fleeting impressions from TV commercials that are often half-watched or skipped altogether? With FANWRKS, your brand gets the unique advantage of leveraging the artist’s influence to create an authentic and meaningful connection with fans.

We work directly with the artist and their team to ensure your sponsorship is seamlessly integrated into the experience while representing your brand in the best possible light. From curated activations to high-visibility branding opportunities, we tailor every detail to maximize your impact.

Let’s collaborate to create moments that resonate long after the show ends. Schedule a 15 minute consultation today to explore how FANWRKS can amplify your brand's reach.

Sponsors

Artists

 FAQs

  • FANWRKS is a fan activations agency that tours with artists in a street team style fashion in order to effectively connect with fans on a person to person level.

    While we love connecting with people, FANWRKS is not a venue, festival, or promoter, and do not plan on becoming any of the previously mentioned at this time.

  • Everything is at zero cost to the fans and zero to minimal initial costs artists*, as we are primarily a sponsor based operation.

    As for sponsors, in order to represent your brand in the best way possible, we would encourage a 15 minute consultation call with a FANWRKS team member for potential sponsorship opportunities.

    A basic overview: Sponsors have the opportunity to operate on a per show basis, or on a per tour basis. The sponsor has the right to cancel the sponsorship at any point in the tour, however, for the avoidance of doubt, it is required to give FANWRKS at least a 30 day cancellation notice.

    *artist may need to supply selected merchandise.

  • If you are a touring artist, we may have an interest. Please message us and someone from our team will promptly respond.

    We will find sponsors on our behalf that also align with your brand as an artist.

  • Generally, we will have a pre-selected list of games and activities that artists, their teams, and sponsors can choose from. Our team will meet either with the artist or management team directly to discuss further tailored ideas.

  • If a show date is to be rescheduled or postponed, per the terms of most standard performance agreements, the artist is required to perform in that same market within a given time frame. Operating under the assumption that we are still touring with the same artist, we will be scheduled to accompany them on the future rescheduled tour date.

Let’s talk!

Have a request or idea? Want to collaborate?

We would love to hear from you, because you matter.

Let’s make unforgettable moments together!

Nashville, Tennessee